WOW ⇢

jetsetfarryn:

One fiesty filmmaker just made some musical dreams come true. Dutch airline KLM will operate a flight from Amsterdam to Miami on March 21, and it all began with a Twitter user’s complaint a la “how do I get to Ultra!?”

According to Springwise.com, a Dutch filmmaker planning to attend the Ultra Music Festival in Miami tweeted about the lack of a nonstop flight between Amsterdam and Miami. So, KLM’s Twitter team responded that if the filmmaker’s group, called Fly2Miami, could reserve 351 seats before Dec. 6, then KLM would add the flight on March 21.

Springwise.com reports that the group — which includes DJs, promoters and “professional party people” — booked all the seats in less than five hours. 

“We can rightly call it a first — the first time KLM will deploy an aircraft following a request on Twitter,” said Martijn van der Zee, vice president of e-commerce at KLM. “Social media are becoming more and more important to KLM to offer information and service to our customers.” Bravo, BR – A – VO.

WOW is a word for it. Power of social media FTW.

Source: jetsetfarryn

6 January 26 jetsetfarryn

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6. mrenzulli reblogged this from kirstenalana and added:

   @KLM adds a nonstop flight based on a Twitter request. Awesome!

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8. kirstenalana reblogged this from jetsetfarryn and added:

   word for it. Power

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